Quite interesting cause as a guy, I had never buy any Hello Kitty stuff, even for my GF. But they have been doing well since most girls likes the cute little cat with a flower/bow on her forehead.
Only browsing through LiewCF, I had seen some Hello Kitty technology gadget. It is reported that Sanrio’s revenue from this character reached 1 billion dollars a year. Wow…that is quite a lot and I believe that huge part of it are from younger children all over the world.